
Yoga Biz Champ with Michael Jay
Join Michael Jay, the Yoga Biz Champ studio consultant (@yogabizchamp), on the "Yoga Biz Champ" podcast, your essential guide to thriving in the yoga business world. With a rich background as a yoga teacher, former studio owner, and marketing expert, I bring you the insider's perspective on making your yoga studio a resounding success.
What You'll Gain:
- Insightful Conversations: Listen in as I chat with dynamic yoga studio owners and top industry experts, sharing their journeys, strategies, and secrets to success.
- Practical Advice: Each episode is packed with actionable tips and practical steps tailored to help both budding and seasoned studio owners flourish
- Real-World Success Stories: Be inspired by real-life examples of yoga studios that have transformed challenges into triumphs.
My Approach:
As your host, I blend direct, fair, and humor-infused coaching to demystify the complexities of running a yoga business. My style is about being in the trenches with you, offering guidance that's relatable and effective.
Why Listen?
- Experience & Expertise: Leverage my 14+ years of experience in running and selling a profitable yoga studio and my proven track record as a yoga business consultant.
- Diverse Topics: From branding and marketing to pricing and sustainable growth, we cover the A-Z of yoga business management.
- Join a community of like-minded individuals passionate about turning their yoga dreams into profitable realities.
By tuning into the Yoga Biz Champ podcast, you'll gain the knowledge, inspiration, and confidence to navigate the yoga business landscape successfully. Whether you're starting out or scaling up, these conversations will be your roadmap to becoming the next Yoga Biz Champ in your community https://yogabizchamp.link/podlink
Yoga Biz Champ with Michael Jay
Breaking Down Barriers: How Yoga Studios Can Become More Accessible to Everyone
Text me Your email for my Booking Link
Michael Jay welcomes Jivana Heyman, founder of Accessible Yoga and a leading voice for inclusive teaching. Jivana shares how AIDS activism drew him back to yoga, eventually centering his work on adaptive classes for marginalized communities. They discuss how studio owners can remove physical, financial, and cultural barriers to help “every body” feel a true sense of belonging.
Key Points
Jivana’s Journey
Learned yoga from his grandmother; returned to it during the AIDS crisis for self-care.
Taught at a San Francisco hospital for people with HIV/AIDS, refining accessible teaching methods.
What Is Accessible Yoga?
Goes beyond props—embraces universal design, inclusive class titles, and deeper yogic teachings.
Recognizes that physical ability doesn’t correlate to inner peace.
Studio Culture & Community
Cultivate a welcoming space: chairs, flexible pricing, clear class descriptions.
Focus on relationships—small gestures like introducing newcomers can transform the studio vibe.
Practical Tips
Offer variations in mixed-level classes.
Provide short private sessions for absolute beginners before group classes.
Couch and chair yoga can encourage home practice and draw in more diverse populations.
Resources & Links
https://www.yogajournal.com/practice/couch-yoga/
https://www.accessibleyogaschool.com/training
https://www.accessibleyogaschool.com/accessible-yoga-podcast-30-years
https://www.instagram.com/jivanaheyman/
About Jivana Heyman
Founder of Accessible Yoga, author of Accessible Yoga: Poses and Practices for Every Body and Yoga Revolution: Building a Practice of Courage and Compassion. Through workshops, trainings, and events, he promotes an inclusive approach to yoga’s deeper message of unity and social justice.
Connect with Michael Jay
Subscribe to the Yoga Biz Champ Podcast for more expert insights on growing your yoga business. Ready to dive deeper?
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